New Gear

America’s favorite reel. Now better than ever.

The Zebco 33 has brought the simple joy of fishing to more families than any other (with somewhere on the order of 80 million sold). Its original “push button” spincast design makes it easy for anyone to cast like a pro. In honor of the 33’s 60th anniversary, we totally redesigned it be smoother, more durable and more foolproof than ever. So whether you’re new to fishing, want to relive some childhood memories, or make new ones with your kids, pick up a new 33 and let’s go!

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Introduce your family to the new Zebco 33 family.

If you love the Zebco 33, wait ‘til you see what we have in store for 2015. For the first time in its 60-year history, we’re growing the Zebco 33 family to include ultralight, heavy duty and Triggerspin versions of our signature, easy-casting design. Introducing the new Zebco 33 Micro, 33 Micro Triggerspin™ and 33 Max. All built with the same refinements as this year’s 60th anniversary models – like our smoothest gear train ever, MicroFine drag system to dial in the perfect amount of fish-stopping power and a new Line Management System for tangle-free retrieves. So whether you’re after panfish, catfish or something in between, there’s a 33 with your name on it. Available early 2015.

For a complete list of all new Zebco products coming soon, click below.

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Create your own “hot zone” and ignite a feeding frenzy.

Boost your fishing action with new Zebco® Boost™ fish attractant. Developed by fish nutrition experts at Purina Farms, Boost’s exclusive Aqua Max formula is proven to attract fish. Just throw a few handfuls of slow-sinking Boost™ Ignitor Pellets and lead the fish right to you. Or hang the Boost™ Dock Block off your dock to slowly disperse even more fish-attracting nutrients to your spot. All completely safe, natural and healthy for fish. And way more convenient than traditional chum or other messy fish attractants.

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